Customer Quotes (5 quotes)
For five hundred dollars, I'll name a subatomic particle after you. Some of my satisfied customers include Arthur C. Quark and George Meson.
If you advertise to tell lies, it will ruin you, but if you advertise to tell the public the truth, and particularly to give information, it will bring you success. I learned early that to tell a man how best to use tires, and to make him want them, was far better than trying to tell him that your tire is the best in the world. If you believe that yours is, let your customer find it out.
In fulfilling the wants of the public, a manufacturer should keep as far ahead as his imagination and his knowledge of his buying public will let him. One should never wait to see what it is a customer is going to want. Give him, rather, what he needs, before he has sensed that need himself.
Just as certain as death, Westinghouse will kill a customer within six months after he puts in a [alternating current] system of any size.
The oil industry is a stunning example of how science, technology, and mass production can divert an entire group of companies from their main task. ... No oil company gets as excited about the customers in its own backyard as about the oil in the Sahara Desert. ... But the truth is, it seems to me, that the industry begins with the needs of the customer for its products. From that primal position its definition moves steadily back stream to areas of progressively lesser importance until it finally comes to rest at the search for oil.