[Shawn Lawrence Otto describes the damaging] strategy used to undermine science in the interest of those industries where science has pointed out the dangers of their products to individuals and human life in general … [It was] used a generation ago by the tobacco industry… First they manufacture uncertainty by raising doubts about even the most indisputable scientific evidence. Then they launder information by using seemingly independent front organizations to promote their desired message and thereby confuse the public. And finally they recruit unscrupulous scientific spokespeople to misrepresent peer-reviewed scientific findings and cherry-pick facts in an attempt to persuade the media and the public that there is still serious debate among scientists on the issue at hand.

My theory of electrical forces is that they are called into play in insulating media by slight electric displacements, which put certain small portions of the medium into a state of distortion which, being resisted by the elasticity of the medium, produces an electromotive force ... I suppose the elasticity of the sphere to react on the electrical matter surrounding it, and press it downwards.
From the determination by Kohlrausch and Weber of the numerical relation between the statical and magnetic effects of electricity, I have determined the elasticity of the medium in air, and assuming that it is the same with the luminiferous ether I have determined the velocity of propagation of transverse vibrations.
The result is
193088 miles per second
(deduced from electrical & magnetic experiments).
Fizeau has determined the velocity of light
= 193118 miles per second
by direct experiment.
This coincidence is not merely numerical. I worked out the formulae in the country, before seeing Webers [sic] number, which is in millimetres, and I think we have now strong reason to believe, whether my theory is a fact or not, that the luminiferous and the electromagnetic medium are one.

On May 7, a few weeks after the accident at Three-Mile Island, I was in Washington. I was there to refute some of that propaganda that Ralph Nader, Jane Fonda and their kind are spewing to the news media in their attempt to frighten people away from nuclear power. I am 71 years old, and I was working 20 hours a day. The strain was too much. The next day, I suffered a heart attack. You might say that I was the only one whose health was affected by that reactor near Harrisburg. No, that would be wrong. It was not the reactor. It was Jane Fonda. Reactors are not dangerous.

Others consider us superior because of our cultured ways and intellectual tendencies; our technology lets us drive cars, use word processors and travel great distances by air. Some of us live in air-conditioned houses and we are entertained by the media. We think that we are more intelligent than stone-agers, yet how many modern humans could live successfully in caves, or would know how to light wood fires for cooking, or make clothes and shoes from animal skins or bows and arrows good enough to keep their families fed?

Suppose [an] imaginary physicist, the student of Niels Bohr, is shown an experiment in which a virus particle enters a bacterial cell and 20 minutes later the bacterial cell is lysed and 100 virus particles are liberated. He will say: “How come, one particle has become 100 particles of the same kind in 20 minutes? That is very interesting. Let us find out how it happens! How does the particle get in to the bacterium? How does it multiply? Does it multiply like a bacterium, growing and dividing, or does it multiply by an entirely different mechanism ? Does it have to be inside the bacterium to do this multiplying, or can we squash the bacterium and have the multiplication go on as before? Is this multiplying a trick of organic chemistry which the organic chemists have not yet discovered ? Let us find out. This is so simple a phenomenon that the answers cannot be hard to find. In a few months we will know. All we have to do is to study how conditions will influence the multiplication. We will do a few experiments at different temperatures, in different media, with different viruses, and we will know. Perhaps we may have to break into the bacteria at intermediate stages between infection and lysis. Anyhow, the experiments only take a few hours each, so the whole problem can not take long to solve.”
[Eight years later] he has not got anywhere in solving the problem he set out to solve. But [he may say to you] “Well, I made a slight mistake. I could not do it in a few months. Perhaps it will take a few decades, and perhaps it will take the help of a few dozen other people. But listen to what I have found, perhaps you will be interested to join me.”

Thanks to the freedom of our press and the electronic media, the voices of cranks are often louder and clearer than the voices of genuine scientists. Crank books—on how to lose weight without cutting down on calories, on how to talk to plants, on how to cure your ailments by rubbing your feet, on how to apply horoscopes to your pets, on how to use ESP in making business decisions, on how to sharpen razor blades by putting them under little models of the great Pyramid of Egypt—far outsell many books… I reserve the right of moral indignation.

The earliest signs of living things, announcing as they do a high complexity of organization, entirely exclude the hypothesis of a transmutation from lower to higher grades of being. The first fiat of Creation which went forth, doubtlessly ensured the perfect adaptation of animals to the surrounding media; and thus, whilst the geologist recognizes a beginning, he can see in the innumerable facts of the eye of the earliest crustacean, the same evidences of Omniscience as in the completion of the vertebrate form.

The hero reveals the possibilities of human nature. The celebrity reveals the possibilities of the press and media.

The media need superheroes in science just as in every sphere of life.

Unfortunately the media have trouble distinguishing between real science and propaganda cross-dressed as science.

We do whatever we can to deny intuition of the invisible realms. We clog up our senses with smog, jam our minds with media overload. We drown ourselves in alcohol or medicate ourselves into rigidly artificial states... we take pride in our cynicism and detachment. Perhaps we are terrified to discover that our “rationality” is itself a kind of faith, an artifice, that beneath it lies the vast territory of the unknown.

We have not done the things that are necessary to lower emissions because these things fundamentally conflict with deregulated capitalism… We are stuck because the actions that would give us the best chance of averting catastrophe–and would benefit the vast majority–are extremely threatening to an elite minority that has a stranglehold over our economy, our political process, and most of our major media outlets.

We need to look, I suppose, for some good PR people to help us get our messages across in an honest and open and sensible way, without causing the sort of furore, the sort of polarisation that has occurred because of the people who are trying to deny it, and trying to deny it so vehemently that the media is taking so much notice of them.

We should be very jealous of who speaks for science, particularly in our age of rapidly expanding technology. How can the public be educated? I do not know the specifics, but of this I am certain: The public will remain uninformed and uneducated in the sciences until the media professionals decide otherwise. Until they stop quoting charlatans and quacks and until respected scientists speak up.